FAQ
Questions answered.
Everything you need to know about turning your content into clients.
What exactly is KnownEngine?
Your AI content director for coaches, consultants and experts who sell an offer. Every day it tells you what to post to attract your ideal clients — in your voice — so content turns into booked calls, leads and sales. Each idea comes with a hook, a format, why it works now, and a caption starter. It learns what actually books calls and gets sharper over time. No scheduling — just the right thing to post.
How is this different from just using ChatGPT?
ChatGPT doesn't know your offer, your clients, or what converts — you re-explain everything each time and still get generic content. KnownEngine knows who you sell to and what you sell, writes in your voice, and learns which posts book calls and which fall flat. It's the difference between a stranger guessing and a director who's studied your business.
Does it work for my niche?
If you sell an offer — coaching, consulting, a course, done-for-you services — yes. During setup you describe your niche, your offer and your ideal client in your own words, and every idea is built from that. The more specific your niche, the more specific the ideas get.
How long does the daily input take?
About 10 seconds. You write one sentence about what's on your mind or what you're working on today — and you get exactly what to post to attract clients.
Which platforms does it support?
The platforms where coaches win clients: LinkedIn, Instagram, TikTok and YouTube Shorts. You set your primary one during onboarding, and every idea is shaped for how buyers actually behave there.
Is the Free plan actually free forever?
Yes. Three client-focused ideas a day, no credit card, no time limit. Upgrade when you see content start turning into booked calls and you want more. Feel the difference before you pay anything.
What happens to my data?
Your offer, audience and voice profile are stored securely and used only to direct your content. We never sell your data or use it for advertising. Delete everything any time from your account settings.
Can I use it for multiple clients?
The solo plans are built for one expert and one offer. Running an agency? The Agency plan (€149/mo) gives you 5 brand profiles and 5 seats — every coach you manage gets content tuned to their offer. Still a fraction of one ghostwriter's retainer.
Do I need a big audience for this to work?
No. Clients don't book the coach with the most followers — they book the one whose posts speak to their exact problem. That works at 300 followers. Every idea is aimed at your ideal client, not the algorithm, so a small audience of the right people beats a big audience of the wrong ones.
How does posting actually turn into clients?
Every idea carries one of seven buyer intents — Authority, Trust, Story, Proof, Objection, Lead or Offer. Some posts build trust, some dissolve the doubt that stops people from booking, some ask for the call. Over weeks that mix moves a stranger from 'who is this?' to 'I want to work with them.' You track how posts perform, and KnownEngine leans into what works for your audience.
Will it sound like me — or like AI?
Like you. During setup you describe how you talk, what you believe and who you help — every hook and caption starter is written from that profile, not a template. And you always post the final version: the ideas hand you the direction and the first words, you make them yours.
I have the ideas — what happens next?
You pick the ones that feel right, drop them on your calendar and post. Paid plans turn any idea into a full script. After posting, you log how it performed — that's how it learns what resonates and sharpens next week's ideas. The loop takes minutes a day: the thinking is done for you, recording and posting stay yours.
